Technology Awareness Roadshow: How Standards Can Unlock Industrial IoT for SMEs

As part of the European SME Week, this episode of DIGITAL SME Live will dive deep into industrial IoT and how standardisation can be the “magic key” to make it work for SMEs. Tune in on Thursday, 26 November, 14.00 CET to learn more!

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With more than 50 billion connected devices by 2025, the opportunities that new technologies offer to SMEs are endless. Standards can serve as building blocks for competitiveness, interoperability, and security, and help SMEs unlock new business models without the need to “reinvent the wheel”. The Technology Awareness Roadshow on 26 November tackles three important aspects related to the standardisation of new technologies:

  • Policy issues
  • The value of standardisation
  • Standards implementation.

The Roadshow is organised to present the value of standards, and their use and availabilities in IoT. The Roadshow is explicitly dedicated to SMEs and it includes the opportunity to experience the standards “in action” via testimonials and Proof of Concept (PoC) showcases (e.g. the Lift industry). The online event aims at increasing awareness among SMEs about the benefits, possibilities, and opportunities that new standardised technologies can offer to strengthen their business and enable them to grow and uptake solutions they develop.

There are two ways in which you can participate:

1) Register below and join the webinar to get a chance to ask your questions in person and interact with the experts!

2) Follow the live-stream via YouTubeTwitter, or Facebook.

Organised in partnership with


13:50 – 14:00    Signing in of Participants

14:00 – 14:05    Welcome

14:05 – 14:35    Session 1: European perspective on IoT and ICT standardisation

The European Commission starts this session by sharing with the audience the role of standards and standardisation within the EU and their relation to the EU’s Digital Agenda. Vodafone then explains to the audience why technology standards, in general, and IoT standards, in particular, are/should be important and within the radar of the EU’s digital agenda. Finally, ETSI explains how Standards can help SMEs adopting IoT and provides an overview of ETSI activities to support SMEs in standardisation.

Topics for discussion

  • EU Digital Agenda: Research projects related to IoT implementations (including AI and Cyber Security in IoT), Franck Boissière, Programme Officer, DG CNECT, European Commission
  • Why IoT is/should be important for Digital Transformation, Olti Xhezo, Senior Public Policy Manager, Vodafone Group
  • How can Standards help SMEs adopting IoT?, Enrico Scarrone, Telecom Italia LAB, ETSI

14:35 – 14:45    Break

14:45 – 15:10    Session 2: Case Studies for SMEs in Standardization

Session 2 starts with a presentation by Newen Group on the advantages of SMEs involvement in standardization. Tre-e and SBS show a live demonstration of the advantages of utilizing IoT standards in smart lifts “OneM2M for Smart lifts by SMEs.” The use cases have been elaborated to facilitate the potential support in oneM2M for Smart Lifts collecting and developing type and range of data which might be exchanged between lifts and their relevant management applications. It also includes the information about the monitoring of the activities and the performance of such lifts, including the possible interactions with the rest of the IoT devices and applications

Topics for discussion

  • Advantages of being involved in standardisation, Emilio Posca, Managing Director, Newen Group
  • IoT in the Lifts sector – A success story for SMEs, Marco Cogliati, Director of research design and UX, Tre-e, SBS, and EFESME

15:10 – 15:50  Session 3: Panel discussion with speakers and Q&A with audience

The Roadshow will conclude with a panel discussion providing a conclusion on the discussed topics above and an interactive Q&A session with the audience.

(Moderated by Sebastiano Toffaletti, DIGITAL SME)

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