Across Borders: Internationalisation strategies and best practices from global SMEs
The European DIGITAL SME Alliance has launched the Internationalisation Community, a platform connecting tech SMEs, trade associations, governmental and non-governmental organisations, universities, and chambers of commerce from around the world.
In an increasingly interconnected global economy, SMEs face common challenges: accessing international markets, securing funding, and finding trusted partners. The Internationalisation Community was built to address exactly this: creating a shared ecosystem where SMEs can grow beyond borders.
Join this inaugural event to get a first look at the Internationalisation Community and its matchmaking platform. The session will present the vision and key concepts behind the initiative, showcase internationalisation strategies and best practices from global SMEs, and open the floor for cross-border connections and partnerships.
Why join:
- Explore real-world internationalisation strategies and lessons learned from SMEs operating globally.
- Discover how the community can help your business access new markets, funding opportunities, and international partnerships.
- Meet potential partners, collaborators, and peers from across the world.
Are you a European SME looking to expand to international markets?
Digital markets are global by nature, yet many SMEs face challenges when entering international markets. Companies often encounter complex regulations, limited access to financing, or difficulties connecting with the right partners abroad.
By joining the community, members gain access to:
- Funding and market opportunities linked to the EU initiatives.
- Matchmaking events with trusted partners and delegation trips to international events.
- Policy insights and updates related to international digital trade and cooperation.
- Visibility within a network of innovative digital SMEs and technology organisations.
Agenda
09:30 - 09:40
Opening & Presentation of the Internationalisation Community
- Giulia Zampedri, Senior Business Development Manager, European DIGITAL SME Alliance
09:40 - 09:50
Keynote: Bridging Continents through Global Markets
- Rym Jarou, Director Partnerships Events and Communication, Smart Africa (TBC)
09:55 - 10:30
Panel discussion: From Local to Global: Strategies for SME Expansion
- Stefan Schütze Tobar, Expert Sourcing + Markets, Import Promotion Desk
- John Tay, Chief Strategy Officer, Malaysia IoT Association
10:30 - 10:45
Opportunities for SME internationalisation
- Liina Link, Policy Officer, European Commission (DG INTPA)
- Stijn Lambrecht, Advisor, Enterprise Europe Network Japan (Digital Sector)
10:45 - 11:15
Pitching Session: Best Practices from Global SMEs
- Anthony Senter, CEO & Co-Founder at ATOMNIA
- Simon Lu, CEO at Harbor Technology Solutions (TBC)
- Marius Haratau, Founder & President at Factory 4.0
11:15 - 11:30
Closing remarks
